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Members of the Association recognize that one of the purposes of the Association is to provide training and informational services to its members through training conferences and periodic written and electronic material. While the Association shall utilize its best efforts to provide its members with the most current information available, there can be no assurances or warranty that any such information provided to the members is correct or has not been superseded or that more current information is not available. Furthermore, the Association can give no assurances or warranty that its interpretation of any rule, regulation, or statute will be in conformance with any present or future interpretation of such rule, regulation or statute by any appropriate governmental authority. Accordingly, each member shall hold the Association harmless from any claims, damages, or liability resulting from such member’s use of any information, data, or interpretations as provided to such member by the Association.

Thursday May 22, 2025 3:45pm - 4:30pm EDT
With students facing an overwhelming amount of financial aid information, this session focuses on strategies to simplify and personalize communication. Participants will explore best practices for email, text, and portal-based messaging to engage students effectively with using Artificial Intelligence (AI). The session will highlight Slate, demonstrating how it can be used to automate outreach, track student interactions, and improve response rates. By the end, attendees will be equipped to create a streamlined, student-friendly communication plan that enhances engagement and reduces confusion with the help of AI!
Presenters
avatar for Emma Stich

Emma Stich

Director of Financial Planning Services, Mercer University
As Director of Financial Planning Services at Mercer University, I oversee student employment university-wide, Athletic awarding and financial aid NCAA compliance, outside scholarships , outside loans, verification, communications, and the service team!  When I'm not talking about... Read More →
JH

Joey Hreha

Director of Working Adult Programs, Mercer University
Moderator
avatar for Dr. Maria Hammett

Dr. Maria Hammett

Associate Vice President of Student Financial Planning, Mercer University
Maria has been at Mercer University since 2000. She currently serves as the Associate Vice-President of Student Financial Planning. She has served GASFAA in many capacities including being 2017-2018 Secretary, 2020-2021 President and is currently the Virtual Training Chair on the... Read More →
Thursday May 22, 2025 3:45pm - 4:30pm EDT
Rooms K+L Floor 2

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